Like its name says, G Active is water with electrolytes to make you active. To show that, we let the product do the talking.
With lots of water and zero CGI.

This was the first Cannes Gold Lion ever won by Gatorade for a global campaign.

CLIENT: Gatorade Global CAMPAIGN: G Active Making Of DIRECTOR: Cole Paviour PRODUCTION COMPANY: Unit9

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CLIENT: Gatorade Global CAMPAIGN: G Active DIRECTOR: Cole Paviour PRODUCTION COMPANY: Unit 9